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Getresponse – Review

Getresponse – Review

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GetResponse is a platform that provides an all-in-one solution for email marketing in any business. It helps entrepreneurs to build their targeted subscriber list and send newsletters, video emails, and follow-up campaigns. It is a powerful customized solution for all small and large companies. More than 350,000 customers in 183 countries trust GetResponse with their email and online marketing needs. It is available in up to 25 different languages.

GetResponse is a powerful email marketing software with professional email templates, easy design tools, and proven deliverability. They claim to be the easiest newsletter tool available, with a ton of pro features. It is a big claim, particularly as their prices are so reasonable. They get over 1 billion subscribers every month! That’s a lot of emails. In this article, we will go through all the features of GetResponse to see wether it is worth it or not.

 

Types of emails

They provide different types of emails that you can choose from according to the needs of your business.

  • Newsletters:

Newsletters inform your customers about the latest updates, tips and special offers of your company.

  • Autoresponders:

Autoresponders automatically sent the emails to your customers and are triggered according to the rules and time intervals that you define.

  • Automation emails- Action-based automated emails are there to engage and sell your products.
  • Automated blog digest- Create your blog and increase its reach by sharing posts with your subscribers via emails and on social media platforms.
  • Perfectly timed emails- Deliver emails by using time travel delivery tools to make sure they are delivered at the perfect time.
  • Transactional emails- SMTP (Simple Mail Transfer Protocol) trigger emails can be used to send receipts and reminders to your customers.

 

Features of GetResponse

  • Ease of use:  

The design is clean and spontaneous and it is easy to navigate. It gives you full control of your dashboard and you can manage it according to your needs, you can also add or remove widgets from the dashboard.

  • Newsletter creation:

There are drag and drop editors which are a more flexible tool than many other tools. You can personalize subject lines and the content of your newsletters. There is also a good range of email types that you can select and use.

  • List Management:

GetResponse’s capability of list management is excellent. You can use custom filters to save segments of contacts, you also get to manage the rules for deleting or blacklisting contacts.

  • Registrations form:

You can create your registration form, or the ability to choose from “ready to use” templates. There are several types of integrations that you can embed on your site, or you can simply host the form on GetResponse.

  • Languages:

It is available in more than 25 languages which makes it accessible in many parts of the world.

  • Reports and Analysis:   

It provides the facility of reports to help you with geo-tracking on your desktop as well as your mobile phone. You can check who clicked and opened emails. This data is shown in a chart view. In addition, Google Analytics integration is provided as well as conversion/eCommerce tracking. There is also an option to compare the performance of different campaigns.

  • Spam- and Design-Testing:

Inbox testing is available on the site that allows you to view the design in various browsers and devices. You can also see the email’s spam score rating from 0-5 of how likely your email will be categorized as spam.

  • Own a domain: 

This feature is only available in the ‘Enterprise plan’ where you can assign your domain or subdomains to landing page URLs.

  • Customer support:

The customer support of GetResponse is the most comprehensive compared to any other email marketing tool. They offer live chat support 24/7, email support and many other online video tutorial or responses.

Packages of GetResponse

There are a total of four different GetResponse plans ,ranging from $15 to $580. Details are as follows:

 

  • Basic plan:

You can send emails and build an engaged contact base with the basic plan. It starts at $15 per month to send unlimited emails to up to 1,000 subscribers. It includes the following features:

  • Email marketing
  • Autoresponders
  • Unlimited landing pages
  • Unlimited automation templates
  • Sales funnels (1 funnel)
  • Unlimited lead funnels
  • Facebook Ads

 

  • Plus Plan:

You can generate leads, sell products and grow your profits with the plus package of Getresponse. It costs $49 per month for up to 1,000 subscribers. It includes the following features:

  • Everything in the BASIC package
  • Automation builder (5 workflows)
  • Webinars (max 100 attendees)
  • Contact scoring & tagging
  • Sales funnels (5 funnels)
  • Work together (3 users)
  • Webinar funnels (5 funnels)

 

  • Professional Plan:

You can optimize your results with pro automation and integrations. It costs you $99 per month for up to 1,000 subscribers with additional benefits. It includes the following features:

  • Everything in PLUS
  • Unlimited automation builder
  • Web push notifications
  • Paid webinars
  • Webinars (max 300 attendees)
  • Unlimited sales funnels
  • Unlimited webinar funnels
  • Work together (5 users)
  • On-demand webinars

 

  • Max Plan:

You may also evolve your marketing with an advanced platform using your skills and creating a personalized and custom platform. It has custom pricing and includes the following features:

  • Everything in PRO
  • Transactional emails (paid add-on)
  • Dedicated support
  • Dedicated IP address
  • Microsoft Dynamics integration
  • Deliverability consulting
  • Single sign-on (SSO)
  • Webinars (max 500 attendees)

 

When you keep adding more subscribers to your list, the cost keeps on increasing. In the end, you should expect to pay something around $450, $499 or $580 per month to a list with 100,000 subscribers on the ‘Basic’, ‘Plus’ and ‘Professional’ plans.

 

Pros of GetResponse

  • When you sign up with their one or two-year package, you get discounts which are quite generous.
  • The marketing automation functionality is superb.
  • The ‘Basic plan’ is cheaper than any other competitor, with the same benefits as them
  • The ‘conversion funnel’ feature is the best, it allows you to create sales funnel and landing pages for various areas of your business.
  • GetResponse is clear about deliverability rates, publishing figures on its website and providing deliverability facts for the e-newsletters you send.
  • Customer support is provided in 25 different languages for the ease of customers.
  • They provide a free trial for 30 days, you can try and then pay for their paid version if you liked it.

 

Cons of GetResponse

  • Even though you can use the Facebook pixel with Getresponse’s landing page feature, you cannot do it in a GDPR compliant way.
  • The drag-and-drop interfaces for making landing pages and forms are a little tricky and need upgrading.
  • Improvements could be done to how data capture methods work so that operators have the choice to switch them on or off on mobile devices.
  • They do not have 2 factor verification at login.
  • Only 500 attendees on webinars are allowed.
  • They do not provide phone support.

 

Final Thoughts

Getresponse is an excellent platform for all new online marketers who wish to succeed in the industry. With more than 15 years of experience, GetResponse keeps on going with its legacy of delivering excellent-quality online marketing solutions that empower entrepreneurs and make their businesses grow.

If you are interested in your free trial, click here to start right now.

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